Vaseline Men XTERRA Off Road Triathlon Philippines

The scenic, resort town of Liloan, Cebu will once again be the site of the 2013 Vaseline Men, Xterra Off-Road Triathlon and Trail Run to be held on March 2 and 3, 2013.

Known for its pristine beaches, historical structures and its famous local cookies called Rosquillos, triathletes all over the world will again savor its beaches, scenic trails and the delectable dishes Liloan has to offer to its world-class competing athletes.

Defending champions Renata Bucher of Switzerland and Ben Allen of Australia are expected to return and defend their titles as world champions of last year’s Xterra Philippines. I sure wish time and finances weren’t issues for me to join this event…the trail run, i mean. 😉

Here are details of the event:

MARCH 2, 2013 (Liloan, Cebu)

XTERRA Light Triathlon:

  • 500 m – swim
  • 20km – bike
  • 5 km – run

Individual – P 4,500.00 (US$ 100.00)

Relay – P 6,750.00 ( US$ 150.00)

XTERRA Philippine Championships

  • 1.5 km – swim
  • 35 km – bike
  • 10 km – run

Individual – P 6,750.00 (US$ 150.00)

Relay – P 9,000.00 (US$ 200.00)

MARCH 3, 2013 (Liloan, Cebu)

Trail Run:

  • 21k – P 1,800.00 (inclusive of finisher’s shirt/medal/slot
  • 10k – p 1,250.00 (inclusive of finisher’s shirt)
  •  5k  –  P    750.00 (inclusive of finisher’s shirt)

Conquer your limits with 2013 Vaseline Men XTERRA Off-road Triathlon Series

Press Release

After staging successful series of off-road action events last year, Vaseline Men, the fastest growing men’s skin care brand in the Philippines again challenges you to conquer your limits in the 2013 Vaseline Men XTERRA Off-road Triathlon Series.

Dubbed as the world’s premier off-road triathlon event, the Vaseline Men XTERRA Off-road Triathlon Series will kick off this year with the Vaseline Men XTERRA Championship Weekend.

Slated on March 2-3, the event features exhilarating trail run and triathlon races that will challenge even the most seasoned athletes. On its second year, Vaseline Men will again bring triathletes to the pristine waters and rough but picturesque terrains of Liloan, Cebu for a more exciting set of challenges.

Mr. Fred Uytengsu, Chairman of Sunrise Events and CEO of Alaska Milk Corp. giving his welcome address to friends from the media

The Vaseline Men XTERRA Championship Weekend in Cebu will commence with two triathlon events on March 2: the XTERRA Lite and the XTERRA Philippines Championship. The XTERRA Lite involves a 500-meter swim, 20-kilometer bike and a 5-kilometer run.

On the other hand, the XTERRA Philippines Championship involves a more grueling challenge with a 1.5-kilometer swim, 35-kilometer bike and a 10-kilometer run.  All of these will take place in scenic Liloan, Cebu.

Actor Jericho Rosales, product endorser of Vaseline Men and at left is Jonathan Pua, the product’s Brand Manager

Aside from winning exciting cash prizes (total pro prize money is US$15,000), the top age group finishers will vie for 40 slots to the XTERRA World Championships in Maui, Hawaii.  Registration for the March 2 triathlon events is ongoing in the Vaseline Men XTERRA Philippines website (

In the middle (in black) is Princess Galura, General Manager of Sunrise Events

Capping off the Vaseline Men XTERRA Weekend is a trail run on March 3, which will feature demanding courses in 21, 10 and 5-kilometer distances for both the male and female categories.

More importantly, top age group finishers for the 21K trail run will qualify for the world championships for the XTERRA Trail Run slated in Hawaii this year. Registration for the March 3 trail run is ongoing at and in all Runner Stores nationwide.

Vaseline’s jonathan Pua, Fred Uytengsu of Alaska and actor Jericho Rosales

Interested parties may also register for the trail run at selected Watson’s branches. Moreover, for every purchase of Vaseline Men 100g Facial Wash, they will also get a discount for the race registration fee. Just visit Watson’s at SM Mall of Asia, SM Megamall and SM North EDSA from February 9-10, 15-17 and 22-24, and buy Vaseline Men 100g Facial Wash to enjoy this discount.

Do you notice something here?

A proud supporter of the Philippine athletic community, Vaseline Men sent a five-man Philippine team to compete in the XTERRA Off-road Triathlon Series Global Championship last October 2012.

Vaseline Men also offers a wide range of skin care products which are perfect for men who engage in physically demanding activities including triathlons as they help protect the skin from the sun’s harmful rays and wash away dirt, dust and pollution.

Included in its range are Facial Washes, Face Moisturizers, Body Lotion and Body Wash. Now, Filipino men can continue to enjoy doing their physical activities outdoors and still get their skin protected from harsh elements from nature. Vaseline Men is now available in all leading men’s zones in major supermarkets, drugstore and department stores nationwide.

So this year, prepare to conquer it all at the Vaseline Men XTERRA Off-road Triathlon Series.  To know more, log on to or visit   You can also visit ROX and Runnr stores for more details.

The Vaseline Men XTERRA Off-road Triathlon Series is also sponsored by Alaska, Summit Water, LBC, The Philippine Star, Multisport, Studio 23, Gatorade, Canon, Aqua Sphere, David’s Salon, Intercare, Rocktape, Timex, Municipality of Liloan, Cebu and Smart.