Cobra IRONMAN 70.3 Philippines All Set!

The 5th edition of the Cobra Ironman 70.3 Philippines, considered as the country’s premier triathlon event will be staged anew at the Shangrila-Mactan Resort and Spa in Lapu-Lapu City, Cebu on August 3-4, 2013 and no less than 2,000 triathletes were able to beat the registration quota just 4 days after the registration opened months ago.

L-R: Lapu-Lapu City Mayor Paz Radaza/ Wilfred Steven Uytengsu Jr., Alaska Milk Corp. Pres & CEO/ Cobra Energy Drink AVP Abe Cipriano/ Kenneth Cobonpue, world-renowned furniture maker

The race was launched this afternoon at the Rizal Ballroom of the Shangrila Makati and no less than the proponents of the triathlon event were present to introduce this year’s race. Led by the charismatic President and CEO of Alaska Milk Corporation Fred Uytengsu, he once again showcased Cebu as a triathlon venue of choice by international athletes and as a sports tourism event, a window to what the Philippines has to offer as a tourism venue.

A traditional dance performed by dancers from Cebu

Again to design the iconic finishers medals and trophies for this year’s Ironman edition is world famous furniture designer Kenneth Cobonpue who gave us a raw glimpse of the medals. And like last year’s design, which is still being fine tuned, the medal will feature the three disciplines of the triathlon sport;  swimming, cycling and running.

This year’s Ironman Philippines medal design

With Kenneth Cobonpue

No less than last year’s champions, Pete Jacobs (4:07:38) and Caroline Steffen (4:26:230) will defend their titles.

Jacobs, who has become a regular fixture of the Cobra Energy Drink Ironman 70.3 Philippines, will gun for an unprecedented fourth consecutive victory after winning the past three editions in 2010, 2011 and 2012. He will have his hands full against two-time Kona Ironman World Championship legend Chris “Macca”  McCormack of Australia and New Zealand great, Cameron Brown.
On the distaff side, defending champion Caroline Steffen, of Switzerland who won the Ironman Asia-Pacific Championship in 2012, the Ironman European Championship in 2011 and who placed 2nd at the Ironman World Chamionship in Kona, Hawaii aims for back-to-back titles against familiar faces Bree Wee from the United States who was second place last year and Belinda Granger from Australia who came in third.
With bloggers at this afternoon’s launch
Jham, you sure don’t know how to take a picture, huh?! Ugh! 😦
Here’s the line up of elites for this year’s race!

The Cobra Energy Drink Ironman 70.3 Philippines returns to Cebu, the country’s number one tourist destination, as the province hosts its fifth edition as well as the Alaska Ironkids Triathlon on August 3 – 4, 2013.

Already in its fifth year the Cobra Energy Drink Ironman 70.3 has become the biggest and best Ironman 70.3 race in this part of the world with over 2,000 participants from 35 countries across six continents. All slots for the race were sold out four days after they were offered to the public and more  than 600 individuals are on the waiting list.

The Cobra Energy Drink Ironman 70.3 Philippines starts with the 1.2-mile swim in open water at the beach of the Shangri-La’s Mactan Resort & Spa in Mactan Island on August 4.

The 56-mile bike ride will traverse four cities (LapuLapu, Mandaue, Cebu City and Talisay). The culminating 13.1-mile run will be at Punta Engano, Lapu-Lapu City.

Race organizer Sunrise Events, Inc. expects the coming race to top the wildly successful races of the past four years confident that this year’s race will be its biggest and most exciting ever.

Leading the Cobra Energy Drink Ironman 70.3 Philippines are the professional triathletes notably three-time champion Pete Jacobs of Australia.

Jacobs is a regular fixture of the Cobra Energy Drink Ironman 70.3 Philippines. He will gun for a fourth consecutive victory after winning the past three editions in 2010, 2011 and 2012.

He will have his hands full against Cameron Brown of New Zealand and Alaska Team TBB’s Mathieu O’Halloran who placed second and third in the 2012 race. Other male professionals to watch out for include Ben Allen Australia, Fredrik Cronberg of Sweden and Michael Murphy of Ireland.

Defending women’s champion Caroline Steffen of Alaska Team TBB returns to defend her crown. Her strongest challenge will come from 2011 champion and 2012 third placer Belinda Granger who is fresh from her triumph at the Century Tuna 5i50 Triathlon in Subic last June.

Expected to compete for the crown are Bree Wee from the United States (who placed second last year), Alaska Team TBB’s Christie Sym, and Jacqui Slack of Great Britain.

The Cobra Energy Drink Ironman 70.3 Philippines is a qualifier for the IronMan World Championships Las Vegas in Henderson, Nevada on September 8.

The event is also sponsored by Alaska Milk Corporation, Aqua Sphere, Century Tuna, David’s Salon, Devant, Gatorade, Globe Telecom, GU Energy Gel,  Intercare, Kenneth Cobonpue, K-Swiss, LBC, Oakley, Prudential Guarantee, Safeguard, Suarez & Sons, Inc., and Timex. Official photographer is Finisher Pix while the host venue is Shangri-La’s Mactan Resort & Spa.

Media partners are MultiSport Magazine, The Philippine Star and Studio 23. Official hotel partners are BE Resorts, Crimson Resort & Spa, Movenpick Resort & Spa, Waterfront Airport Hotel & Casino Mactan, and Crown Regency Mactan. Special thanks to Department of Tourism, Province of Cebu, Mayors of Lapu-Lapu, Mandaue, Cebu, and Talisay cities.

The Ironman 70.3 Philippines has become one of the most-awaited sporting events in the country attracting thousands of participants since its inception in 2009.

It is one of the country’s most popular sporting events. A world class race it attracts thousands of both local and foreign participants yearly since its inaugural race in 2009.

Meanwhile, registration for the ALASKA IRONKIDS races is still on going.

Alaska Ironkids Triathlon will be held at the Shangri-La’s Mactan Resort & Spa on August 3. It is the local junior version of the international Ironkids triathlon series. It is open to youngsters age 6 to 14 years old and aims to promote health among the young through proper nutrition and an active lifestyle.

The Alaska Ironkids Triathlon has become an avenue for children to pursue their dreams and aspirations to become outstanding athletes and in the process develop positive values and adopt a healthy and active lifestyle.

The Alaska IronKids Triathlon has grown from its humble beginning as a Sunday fun run for children to a national sporting event that has become a key training ground for the country’s aspiring athletes.

More than just competition Alaska IronKids Triathlon offers an opportunity for families to spend quality time together. It has also created a community whose members aspire to become the best they can be both physically, emotionally and mentally.

This year’s Alaska IronKids Triathlon is brought to you by Alaska Chocolate Powdered Milk and sponsored by Aqua Sphere, Swim, Gatorade, Prudential Guarantee, K-Swiss, Second Wind, L Time Studio, and Regent

For more information on how to join Alaska IronKids races, please visit Registration is ongoing. To find out about the other Alaska Milk Corporation’s sports programs, visit .

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