Avon Walk and Run Against Breast Cancer: October 10, 2015

When:   October 10, 2015 (Saturday)
Where:   SM Mall of Asia Grounds, Pasay City
Race categories:  5k, 10k
Race owner:   AVON Philippines
Beneficiary:   Breast Care Center, Philippine General Hospital
Target registration:   3,000 runners

Race Director:  Rudy Biscocho

Registration Fees: Early Bird (July 18 – August 16, 2015)

5K:   P 550.00
10K: P700.00

Regular Registration:   (August 17 – October 6, 2015) 

5K:   P 600.00
10K: P750.00

REGISTRATION CENTERS at Chris Sports outlets (SM City BF, Glorietta 3, SM Mall of Asia, SM City North EDSA and SM Megamall), Secondwind running stores (Ortigas Home Depot and UP Teacher’s Village) or visit www.avon.com.ph.

Wearing a pink shirt, logo or ribbon has become akin to expressing awareness and raising funds for breast cancer treatment. The cause itself is so undeniably great that thousands  of groups all around the world are spreading awareness of this silent enemy that has plague women for years.

Breast cancer claims hundreds of lives every year. It knows no demographics and can afflict your wife, daughter, mom, sister or friend. What’s alarming are not just the statistics of people afflicted with the disease but on the number of people whose lives could have been saved if only early, self detection was observed. Early detection remains the best weapon against the disease.

On October 10, 2015, the SM Mall of Asia grounds will be the venue of the AVON, I Share The Fight Against Breast Cancer RUN 2015. With celebrities Jennylyn Mercado and Rocco Nacino spearheading the campaign, this will be a 5k, and 10k Walk-Run with proceeds to be used to benefit the Breast Care Center of at the Philippine General Hospital (PGH).

Race Director Rudy Biscocho during the launch at Terraz, Makati

With bloggers during the media launch



Run for a Purpose with Avon this October 10, 2015

Avon has always been in the forefront in the crusade against breast cancer through its Kiss Goodbye to Breast Cancer (KGBC) campaign. Now on its 13th year in the Philippines, the “company for women” is inviting everyone to show to the world that we are bigger than the disease through this year’s theme “I Share the Fight Against Breast Cancer.”

Calling everyone regardless of gender, age and background to step up and step out for a purpose. This October 10, 2015, go the distance to share the fight against breast cancer at the SM Mall of Asia Grounds.

Our ambassadors for this year, Jennylyn Mercado and Rocco Nacino, will join us in making each stride our contribution in winning the fight for those affected by breast cancer.

Be part of creating a compassionate difference as early as July 25, 2015. Register between July 25 to August 16 to avail the early bird rates at PHP 550 and PHP 700 for the 5K and 10K distances respectively. Missed the promo? Catch the regular fees from August 17 to October 6 at PHP 600 and PHP 750 for the 5K and 10K distances correspondingly. Fees are inclusive of a race kit which includes a singlet and your race number.

Run and share the fight against breast cancer, and get a chance to win PHP 5,000 (1st Place), PHP 3,000 (2nd Place) and PHP 2,000 (3rd Place) in the men’s and women’s category.

Sharing the fight with Avon Philippines and the community are the Philippine Cancer Society, GMA Network, SM Mall of Asia, SM Cares, UnitedHealth Group, Ford Philippines, and Chris Sports. Proceeds of the run will go to the Breast Care Center of at the Philippine General Hospital (PGH). The center, established via KGBC, has aided in providing free medical consultation to indigent Filipino women and has established a regular support group for patients and survivors.

Our active participation, whether in the 5k or 10k run, will be a significant contribution in bringing back courage, strength and hope to those affected by breast cancer.

Run away from breast cancer. Run for those affected from it. Run for a purpose!