Milo Launches The 2018 National MILO Marathon

MILO Philippines launches its 42nd National MILO Marathon with new race features.
(From left to right) Lester Castillo, MILO Sports Executive;  Robbie De Vera, Consumer Marketing Manager, Nestle Philippines; Coaches Jim Saret and Toni Saret; Dr. Philip Juico, President-PATAFA, Meg Panopio, Consumer Marketing Manager, Nestle Philippines; Joey Uy, Business Executive Officer – Senior Vice President, Nestle Philippines; Solenn Heussaff, MILO Nutri-Up Ambadassor, Willy De Ocampo, Business Unit Manager – Vice President, Nestle Philippines; Laurent Boisdron, General Manager, Conrad Hotel; Faivo Bartolome, National Finals Local Race Organizer; and Andrew Neri, RunRio, NMM National Race Organizer

The National MILO Marathon marks another milestone in its rich history as it celebrates its 42nd year with a bang. The country’s premiere running event is set to commence its first of 11 regional races in Urdaneta, Pangasinan on July 15th. Known as the “biggest and longest running footrace in the Philippines,” the marathon has earned a reputation for outstanding runner support, attention to detail, and beautiful race courses set throughout the country .

The 42nd Milo Marathon strives to maintain its level of excellence and offer the best running experience to runners in one of that molds its champions to greater heights.

While Urdaneta has been tasked to host the first leg of the race, the city of Laoag in Ilocos Norte has been selected to host this year’s National Finals on December 9.

Read on for more details:

Manila, Philippines, 08 June 2018 – Leading beverage brand MILO officially launches the 42nd National MILO Marathon. The country’s biggest and longest running footrace strives to be more than just a running event as it continues to highlight the character-forming lessons that can be learned from the race. With the ongoing theme, “Magsama-sama, Tumakbo, Matuto”, MILO strengthens the legacy of the National MILO Marathon in upholding a values-driven race experience for runners throughout the season.

The new season ushers the 11-leg event with the opening race happening in Urdaneta on July 15. Reigning MILO Marathon King Joerge Andrade and five-time MILO Marathon Queen Mary Joy Tabal will go head-to-head with their top contenders to defend their titles with the hopes of bagging the top purse of this year’s marathon finale. The next MILO Marathon King and Queen will be given an opportunity participate in an international marathon in 2019. In partnership with PATAFA, this year’s NMM King and Queen will be the runners to beat for aspiring contenders for the 2019 SEA Games. MILO expects 150,000 runners to participate this season.

“The 42nd National MILO Marathon continues to center on the life lessons that runners can learn and take with them beyond the finish line,” said Lester P. Castillo, MILO Philippines Sports Executive. “We are committed to delivering an inspiring season as we highlight the values of discipline, resilience and determination to help our runners be molded into true champions.”

National Finals in Laoag

The city of Laoag has been selected to host this year’s National Finals on December 9. Laoag promises to offer a unique running experience for participants as the National Finals will be part of the city’s bicentennial culminating celebration. In addition to the festive race experience, runners can also look forward to marveling at the beauty of Laoag, as the race route goes along several tourist spots of the city, including the Paway and Laoag sand dunes in some of the long distance categories. Those who would like to combine a vacation along with their race can visit nearby landmarks and places of interest in the Ilocos region, such as the Cape Bojeador Lighthouse, St. Augustine’s Church in Paway, Kapurpurawan rock formation in Burgos, the windmill farms of Bangui, and the white beaches of Pagudpud. Vigan, a recognized UNESCO World Heritage Center, is also just 80 kilometers away.

“The provincial government of Ilocos Norte, and the city of Laoag have given their full support for National MILO Marathon so it’s all systems go for the preparations of the National Finals,” said Faivo Bartolome, RunRio’s local race organizer of the Laoag National Finals. “We believe that this will be a new and exciting experience as the finale will highlight Laoag’s vibrant culture that runners can appreciate. We look forward to welcoming MILO and all of the participants to celebrate Laoag’s significant milestone with us.”

New Race Features

Keeping true to its intent on providing a unique running experience, MILO has added and refreshed some features for this year’s National MILO Marathon. The race kit for this season has been updated with new item inclusions. In addition to the newly-designed, values inspired race singlet and bib in the race kit, registered participants of the 3K and 5K categories will receive a MILO sachet, while registered runners in the 10K category will receive a drawstring bag and MILO Nutri-Up sachet. Participants of the 21K and 42K races will get to receive a new finisher’s training hoodie when they complete the race during event proper.

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Race kit for the 10k Category

For years, MILO has played an active role in helping underprivileged Filipino youth reach for their dreams by giving them brand new pairs of running shoes through the Help Give Shoes advocacy. This year, with the help of the Department of Education, MILO will donate 1,500 pairs of shoes to deserving public schoolchildren across the country. In addition to the shoes, MILO will also donate 2,500 basketballs to deserving public schools nationwide. With this added initiative, MILO is beginning to expand its advocacy to reach more schoolchildren and get them into sports, and not just running.

“In our immersion and research, we found that there is an opportunity for more children to play and get into sports,” said Castillo. “We began encouraging children to get active through running, and getting them into sports seems to be the natural progression. We are donating basketballs as it is the most popular sport in the country. This new development in our advocacy is still aligned with our in our initiative to encourage more kids to lead an active and healthy lifestyle.”

The series will start in Urdaneta on July 15, and will continue in Metro Manila (July 29), Tarlac (August 26), Batangas (September 16), Lucena (September 30), Iloilo (October 7), Cebu (October 14), General Santos (October 21), Butuan (November 11), Cagayan De Oro (November 18), and in Laoag for the National Finals on December 9.

The 42nd National MILO Marathon is endorsed by the Department of Education, Philippine Sports Commission, Philippine Olympic Committee, and sanctioned by the Philippine Athletics Track and Field Association. The 42nd National MILO Marathon is organized by RunRio Events Inc., and supported by its official partners: TAG Heuer – the official time keeper of the 42nd National MILO Marathon, Conrad Hotel – the official hotel partner for the Manila Leg of the 42nd National MILO Marathon, Pocari, Salonpas, Sock Society, and Health Delivery Systems Inc.

For more information on MILO Philippines, log on to the official website (http://www.milo.com.ph) or the MILO Philippines Facebook page (https://www.facebook.com/milo.ph). Follow MILO on Twitter (@MiloPH) and Instagram (@MiloPhilippines).

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Thousands Of Runners Complete The Inaugural ASICS RELAY Philippines

Thousands of runners have hit the streets in the country’s first-ever night relay race, the ASICS Relay Philippines 2018 at SM By The Bay, Mall of Asia in Pasay City. Hundreds of teams vied for the grand prize, but Team Kenya, Ganda R, and Team LTIMESTUDIO 1 emerged victorious in their respective Full Marathon categories – Male, Female, and Mixed.

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As part of the grand prize, the three champion teams in the Full Marathon category will receive an all-inclusive flight and accommodation trip to run in the next ASICS Relay race in the country of their choice. In addition to the complimentary race slots, the winning teams received cash and product prizes worth over Php 790,000.

ASICS Relay Philippines presents a fresh take on marathon racing as runners are required to race in teams of 4 to complete a half or full marathon distance. Each member of the team in the 21km and 42km category ran a quarter of the total distance to complete the race.

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“We really enjoyed the race,” said Luisa Raterta, one of the members of the Full Marathon Female category winner team, Ganda R. “We were nervous at first of what is going to come when the race started, but we’re very happy with our experience because it was well organized and it had a good route,” she added.

“It was our first time to run in a relay race, so our strategy was to arrange our turns based on our running strengths, and we think our tactic paid off really well” said Kevin Capampangan, member of Full Marathon Mixed category winner Team LTIMESTUDIO 1. “We’re very happy with the teamwork that we’ve built with one another,” said Joida Gagnao one of the members of Team LTIMESTUDIO 1. “It was a good thing for us to establish that kind of camaraderie as it helped us win the race,” she shared.

The ASICS Relay not only promises a competitive, team-bonding race, it also offers unique experiences for runners to enjoy. At the scenic seaside race village nestled in SM By The Bay, participants were treated to music entertainment by local musicians and dancers held on a 360 degree LED stage, fireworks, interactive games, and unique photo booths.

After the Philippines leg, the ASICS Relay 2018 will continue the action on August 4th in Indonesia.

 

Winners list

Full marathon:

Male category – Team Kenya 02:21:55

Female category – Ganda R 02:56:56

Mixed category – Team LTIMESTUDIO 02:37:43

 

Half marathon:

Male category – BRW Team 01:19:17

Female category – Laguna Gazelles 01:37:51

Mixed category – Army Team 01:15:44

 

Visit the following sites for more information

Website:                                    www.asics.com/asics-relay 

Facebook, Instagram:                  @ASICSRelay

Official Hashtags:                       #ASICSRelay

Team 7-Eleven Philippines Make Waves in South Korea Race

The 7-Eleven Philippine Team’s 21k and 42k runners had a big day during the 23rd Jeju International Tourism Marathon Festival in South Korea last May 27, 2018. Led by Mary Joy Tabal, she showed her winning form and finished the 21km race in 1:18:44 to come up on top, besting the Japanese and Korean elite runners who placed second and third, respectively. On the marathon side it was veteran Davaoeña runner Judelyn Miranda winning the marathon (42.195km) in 3:16:03.91 and beat team mate Maricar Camacho who finished at 3:26:55.02 and settled for second place.

“Race safe, enjoy and make 7-Eleven and the Philippines proud.”, was 7-Eleven Run Series Project Head Michelle Saludes’ message to the runners on Sunday, race day morning of the 23rd Jeju International Tourism Marathon Festival held at Gujwa Life Sports Park in South Korea’s Jeju Island.

Eleven Filipino runners made it to the race courtesy of 7-Eleven Philippines, as part of their prize for landing within the top three spots of this year’s 7-Eleven Run Series held last February. The runners, who carried the banner of Team 7-Eleven Philippines, lived up to expectations and grabbed podium finishes in the 21km and 42km categories.

Eleven Filipino runners made up the Team 7-Eleven Philippines who went to compete in the 23rd Jeju International Tourism Marathon Festival in South Korea.

The Team 7-Eleven Philippines delegation to Jeju Island, South Korea was composed of 11 Filipino elite runners and executives of Philippine Seven Corporation (7-Eleven Philippines)

Fresh from her training camp in Italy, Olympic medalist and marathon queen Mary Joy Tabal showed her winning form and finished the 21km race in 1:18:44 to come up on top, besting the Japanese and Korean elite runners who placed second and third, respectively.  “I wasn’t able to break my personal record but I am satisfied and happy with my overall performance. This race serves as an evaluation of my training and a good warm-up for me for the Asian Games next month.”, said Tabal who flew back to Italy the day after the race to continue with her training which is due to finish by August.

Ruffa Sorongon and Christabel Martes, who directly came from their successful 10km race in last week’s Philippine National Games, took the fourth and fifth podium spots of the 21km category to complete the Female top five.

(from left to right) Richard Salaño (2nd male),  Ruffa Sorongon (4th female), Mary Joy Tabal (1st female), Christabel Martes (5th female), Prince Joey Lee  (5th male) and Jerald Zabala (6th male) run the 21km race at the 23rd Jeju International Tourism Marathon Festival and finished in top spots.

(from left to right) Richeel Languido (3rd male), Maricar Camacho (2nd female), Judelyn Miranda (1st female), Bryan Quiamco (2nd male) and Rafael Pestos (4th male) all made it to the podium of the 42km race of the 23rd Jeju International Tourism Marathon Festival

Richard Salaño, Bulacan’s “Kenyan Slayer” settled for a top two finish in the 21km male category, clocking the race at 1:11:19.80. Cebu’s Prince Joey Lee and Cagayan de Oro’s Jerald Zabala settled for the fifth and sixth place, respectively. It was Lee’s and Zabala’s first race outside the Phiippines.

Meanwhile, the Filipino runners also reigned in the 42km category of the race. Bryan Quiamco, who earned his slot by winning the third spot of the 42km race of the 7-Eleven Race Series last February, took runner-up honors as he finished with a time of 2:37:03.70. Richeel Languido grabbed third while Rafael Pescos placed fourth.

On the distaff side, the Filipinas ruled as veteran Davaoeña runner Judelyn Miranda covered the challenging course in 3:16:03.91 to bag the crown and beat team mate Maricar Camacho who finished at 3:26:55.02 and settled for second place.

“Para sa akin amazing ang laro na ito kasi kapos ako sa ensayo pero naglakas-loob akong lumaban sa laro na ito dahil dala ko ang bandera ng ating bansa. Salamat sa 7-Eleven Philippines na nagsuporta sa aming lahat na makapunta kami sa South Korea.”, said Judelyn Miranda when asked about her win.

“For me this race Is amazing because even if I lacked training, I bravely went on to race because I am carrying our country’s flag. Thank you to 7-Eleven Philippines who supported all of us in going to South Korea.”

Team 7-Eleven Philippines pose for a victory photo together with 7-Eleven Philippines’ Marketing Director Mr. Jackie Lay (standing), General Merchandise Division Head Mr. Jose C. Ang Jr. (sitting) and 7-Eleven Run Series Project Head Ms. Michelle Saludes (sitting)

“We are very satisfied with Team 7-Eleven Philippines’ performance here at the 23rd Jeju International Tourism Marathon Festival. 7-Eleven Philippines will continue with its program to nurture and support our Filipino runners who aspire to get the chance to represent the country in an international race. With that we encourage them to prepare well and we’ll see them on February 3, 2019 for the 2019 7-Eleven Run Series.”, shared 7-Eleven General Merchandise Division Head Mr. Jose C. Ang Jr., when asked about the team’s performance.

Ever since 2013, 7-Eleven Philippines have given a set of Filipino elite runners a chance to compete in the international stage by bringing them to a foreign running race, all expenses paid for plus pocket money and all needs taken cared of. Apart from this, runners who successfully finish on any of the top three overall spots in their respective category will not only get to bring home the race prizes but also receive a bonus cash prize from 7-Eleven Philippines.

The participation of Filipino runners at the 23rd Jeju International Tourism Marathon Festival was made possible through the effort of Philippine Seven Corporation together with the valuable support of Asics as exclusive sportswear partner, Smart and ESPN as media partners and sponsors Selecta Ice Cream, Nature Spring Water, Gatorade, Summit water, Del Monte, Fit and Right, Active, Blue Flavored water, San Miguel beer, Le Minerale, SIP water, Sosro fruit tea, Safeguard, Kopiko 78, Aquafina, Cheetos, Pocari Sweat, and Evian.

Salomon Xtrail Run 2018: July 22, 2018 @ Subic Freeport Bay

 

JOIN the BIGGEST trail running race in the Philippines! The Salomon X-Trail Run is a series of trail running events in the Asia-Pacific Region. This race is reputed to be a more technical trail running race, with a mixture of different terrain surfaces including dirt, rocks, sand & concrete paths.

WHERE: Subic Bay Freeport on July 22, 2018

There will be 2 categories with 4 distances:

Mountain Run:
32 kilometer: Php 2,300
24 kilometer: Php 2,000
Trail Run:
12 kilometer: Php 1,500
6 kilometer: Php 1,200

Registration Centers:
Salomon SM Megamall
Salomon SM North Annex
Salomon Glorietta 3
Salomon SM Aura

Online Registration:
www.salomonxtrailpilipinas.com.ph

Run beyond boundaries at Salomon X-Trail Run Pilipinas 2018

Five decades since its inception, Salomon continues to elevate outdoor experiences as the world’s leading trail running brand. But beyond its steadfast dedication to superior product innovation, Salomon has likewise come to embrace its role as a pillar of outdoor athleticism. In its bid to push the boundaries of trail running, Salomon is more than thrilled to announce the return of the highly-anticipated Salomon X-Trail Run this July 22, 2018 at the Subic Bay Freeport Zone.

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Conceived in 2008 as an annual event organized by Salomon throughout Southeast Asia, the Salomon X-Trail Run is held in countries including Malaysia, Singapore, Hong Kong, Taiwan, and the Philippines. Highly regarded by the trail running community for its exceptional and technical trail routes, Salomon X-Trail Run continues to attract an increasing number of participants among runners, fitness junkies, and outdoor enthusiasts.

In the past, Salomon X-Trail Run Pilipinas has been held in various premiere venues throughout the country and has since gained notoriety for consistently mounting the most challenging yet most-attended trail running events in local trail running history. Now on its 7th year, the Salomon X-Trail Run Pilipinas is back to challenge hardcore trail runners and outdoor adventurers with another grueling and unforgettable trail running experience.

L-R: Jessa Runes, Salomon Senior Brand Associate, Taleng & Eric Imperio of XTribe, Janice Tanada, Salomon Senior Brand Manager, Nan Enriquez of Extribe

Atty. Aldean Lim, Salomon Philippines Athlete

Beyond boundaries

Following last year’s widely successful turnout of close to 1,200 participants, this year’s event seeks to attract 1,500 racers from all over the country as it unveils another adrenaline-pumping race across the lush and vigorous forest trails of the Subic Freeport Zone. Similar to past Salomon X-Trail races, this year’s trail running competition will consist of two race categories – the Trail Run category for beginners with 6km and 12km distances and the more technical Mountain Run designed for experienced runners with its 24km and 32km distances.

 

Transcending the boundaries of human capability is a philosophy which ultimately drives the core of Salomon. As such, participants of this year’s Salomon X-Trail Run can expect no less from the trail running authority as it once again simulates the challenging ascents of Skyrunning races.

Particularly, the Mountain Run which is positioned as the most challenging category of the race will feature a heady combination of terrains such as asphalt and rocky trails to rivers, sandy tracks, and steep technical ascents – all of which are designed to test the stamina of the most tenacious runner.

The Mountain Run participants will receive a race bib, timing chip, Salomon X-Trail technical jersey, Salomon Microfiber towel, post-race meal, raffle coupon & products from sponsors. Only those who finish within the cut-off time will receive a Finisher’s medal for this category.

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Path to progress

An advocate of inclusivity, Salomon X-Trail Run also opens its doors to avid runners with basic to no trail running experience with its 6km and 12km Trail Run category. Though slightly less demanding, the Trail Run category equally aims to inspire runners to test the limits of their ability by coming up with a technical terrain that will surely prove taxing for its participants. Trail Run participants will receive a race bib, timing chip, Salomon X-Trail technical jersey, post-race meal, raffle coupon & products from sponsors.

Given the demanding nature of these distances, participants of the 32km and 24KM Mountain Run must adhere to the prescribed medical certificate before registration and mandatory gear before the race which includes, a headlamp, a whistle, a hydration pack/belt with at least 500mL of water. Those with incomplete mandatory gear will not be allowed to participate in the race.

Throughout the event, there will be specific areas and control points located in varying locations within the course to ensure that the participants finish the race within the official time alongside motivational posters and signages to encourage racers. Moreover, the Salomon X-Trail Run will be a Green Race. A pioneer advocacy championed by the Salomon X-Trail Run since its first series back in 2010, Salomon’s Green Race Movement will not permit the use of disposables during the event. Participants are then required to bring their own water bottles.

Interested participants are invited to register until July 8, 2018 at Salomon Stores: SM Aura, SM Megamall, Glorietta 3, SM North Edsa Annex or online at www.salomonxtrailpilipinas.com.ph. The claiming of the Race Kits will be on-site. Alternatively, for online registrants can opt to have the Race Kits delivered via courier for an additional fee.

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For inquiries about the event, e-mail SalomonXtrail2018@extribeinc.com. Also follow us on our facebook page: @salomonphilippines and @SalomonPH on Instagram.

Salomon is exclusively distributed in the Philippines by the Primer Group of Companies.