Milo Launches The 2018 National MILO Marathon

MILO Philippines launches its 42nd National MILO Marathon with new race features.
(From left to right) Lester Castillo, MILO Sports Executive;  Robbie De Vera, Consumer Marketing Manager, Nestle Philippines; Coaches Jim Saret and Toni Saret; Dr. Philip Juico, President-PATAFA, Meg Panopio, Consumer Marketing Manager, Nestle Philippines; Joey Uy, Business Executive Officer – Senior Vice President, Nestle Philippines; Solenn Heussaff, MILO Nutri-Up Ambadassor, Willy De Ocampo, Business Unit Manager – Vice President, Nestle Philippines; Laurent Boisdron, General Manager, Conrad Hotel; Faivo Bartolome, National Finals Local Race Organizer; and Andrew Neri, RunRio, NMM National Race Organizer

The National MILO Marathon marks another milestone in its rich history as it celebrates its 42nd year with a bang. The country’s premiere running event is set to commence its first of 11 regional races in Urdaneta, Pangasinan on July 15th. Known as the “biggest and longest running footrace in the Philippines,” the marathon has earned a reputation for outstanding runner support, attention to detail, and beautiful race courses set throughout the country .

The 42nd Milo Marathon strives to maintain its level of excellence and offer the best running experience to runners in one of that molds its champions to greater heights.

While Urdaneta has been tasked to host the first leg of the race, the city of Laoag in Ilocos Norte has been selected to host this year’s National Finals on December 9.

Read on for more details:

Manila, Philippines, 08 June 2018 – Leading beverage brand MILO officially launches the 42nd National MILO Marathon. The country’s biggest and longest running footrace strives to be more than just a running event as it continues to highlight the character-forming lessons that can be learned from the race. With the ongoing theme, “Magsama-sama, Tumakbo, Matuto”, MILO strengthens the legacy of the National MILO Marathon in upholding a values-driven race experience for runners throughout the season.

The new season ushers the 11-leg event with the opening race happening in Urdaneta on July 15. Reigning MILO Marathon King Joerge Andrade and five-time MILO Marathon Queen Mary Joy Tabal will go head-to-head with their top contenders to defend their titles with the hopes of bagging the top purse of this year’s marathon finale. The next MILO Marathon King and Queen will be given an opportunity participate in an international marathon in 2019. In partnership with PATAFA, this year’s NMM King and Queen will be the runners to beat for aspiring contenders for the 2019 SEA Games. MILO expects 150,000 runners to participate this season.

“The 42nd National MILO Marathon continues to center on the life lessons that runners can learn and take with them beyond the finish line,” said Lester P. Castillo, MILO Philippines Sports Executive. “We are committed to delivering an inspiring season as we highlight the values of discipline, resilience and determination to help our runners be molded into true champions.”

National Finals in Laoag

The city of Laoag has been selected to host this year’s National Finals on December 9. Laoag promises to offer a unique running experience for participants as the National Finals will be part of the city’s bicentennial culminating celebration. In addition to the festive race experience, runners can also look forward to marveling at the beauty of Laoag, as the race route goes along several tourist spots of the city, including the Paway and Laoag sand dunes in some of the long distance categories. Those who would like to combine a vacation along with their race can visit nearby landmarks and places of interest in the Ilocos region, such as the Cape Bojeador Lighthouse, St. Augustine’s Church in Paway, Kapurpurawan rock formation in Burgos, the windmill farms of Bangui, and the white beaches of Pagudpud. Vigan, a recognized UNESCO World Heritage Center, is also just 80 kilometers away.

“The provincial government of Ilocos Norte, and the city of Laoag have given their full support for National MILO Marathon so it’s all systems go for the preparations of the National Finals,” said Faivo Bartolome, RunRio’s local race organizer of the Laoag National Finals. “We believe that this will be a new and exciting experience as the finale will highlight Laoag’s vibrant culture that runners can appreciate. We look forward to welcoming MILO and all of the participants to celebrate Laoag’s significant milestone with us.”

New Race Features

Keeping true to its intent on providing a unique running experience, MILO has added and refreshed some features for this year’s National MILO Marathon. The race kit for this season has been updated with new item inclusions. In addition to the newly-designed, values inspired race singlet and bib in the race kit, registered participants of the 3K and 5K categories will receive a MILO sachet, while registered runners in the 10K category will receive a drawstring bag and MILO Nutri-Up sachet. Participants of the 21K and 42K races will get to receive a new finisher’s training hoodie when they complete the race during event proper.

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Race kit for the 10k Category

For years, MILO has played an active role in helping underprivileged Filipino youth reach for their dreams by giving them brand new pairs of running shoes through the Help Give Shoes advocacy. This year, with the help of the Department of Education, MILO will donate 1,500 pairs of shoes to deserving public schoolchildren across the country. In addition to the shoes, MILO will also donate 2,500 basketballs to deserving public schools nationwide. With this added initiative, MILO is beginning to expand its advocacy to reach more schoolchildren and get them into sports, and not just running.

“In our immersion and research, we found that there is an opportunity for more children to play and get into sports,” said Castillo. “We began encouraging children to get active through running, and getting them into sports seems to be the natural progression. We are donating basketballs as it is the most popular sport in the country. This new development in our advocacy is still aligned with our in our initiative to encourage more kids to lead an active and healthy lifestyle.”

The series will start in Urdaneta on July 15, and will continue in Metro Manila (July 29), Tarlac (August 26), Batangas (September 16), Lucena (September 30), Iloilo (October 7), Cebu (October 14), General Santos (October 21), Butuan (November 11), Cagayan De Oro (November 18), and in Laoag for the National Finals on December 9.

The 42nd National MILO Marathon is endorsed by the Department of Education, Philippine Sports Commission, Philippine Olympic Committee, and sanctioned by the Philippine Athletics Track and Field Association. The 42nd National MILO Marathon is organized by RunRio Events Inc., and supported by its official partners: TAG Heuer – the official time keeper of the 42nd National MILO Marathon, Conrad Hotel – the official hotel partner for the Manila Leg of the 42nd National MILO Marathon, Pocari, Salonpas, Sock Society, and Health Delivery Systems Inc.

For more information on MILO Philippines, log on to the official website (http://www.milo.com.ph) or the MILO Philippines Facebook page (https://www.facebook.com/milo.ph). Follow MILO on Twitter (@MiloPH) and Instagram (@MiloPhilippines).

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MILO Marathon Welcomes Its 39th Season!

The 39th running of The National MILO Marathon will commence on June 28, 2015 in Dagupan City while the Manila elimination race will be on July 26. A total of 18 regional locations will be part of this race, including two (2) new venues, Balanga and Calapan. The MILO Marathon is known as the oldest and most prestigious marathon running series and it has become a traditional must-do race for runners from across the nation.

Join the many thousands of athletes who have enjoyed the MILO Marathon experience and take this opportunity for fun, camaraderie, and most of all – some of the best competitive racing you will find in the country with big prize money on hand for the winners!

MILO Marathon Movers during the 39th edition launch last June 18 at the Bayview Park Hotel

Registration Details:
39th National MILO Marathon

1. Interested participants are required to pay a non-refundable entry fee plus one (1) MILO® 300g empty pack alongside the accomplished and signed official registration form.
2. Registration may be accomplished online (www.milo.com.ph) or by downloading the registration form from http://ww1.nestle.com.ph/milo/marathon/register.html for submission to the area race organizer.

Entry fees for Provincial Race*:

  • 21-K Half Marathon Elimination Race P 630.00
  • 10-K Run P 530.00
  • 5-K Fun Run (Adults) P 110.00
  • 3-K Kiddie Run & 5-K Fun Run (Students) P 80.00
  • *plus one (1) MILO® 300g empty pack

Entry fees for Metro Manila Races*:

42.195-K Elimination Race P 730.00
21-K Half Marathon Race P 630.00
10-K Run P 530.00
5-K Fun Run (Adults) P 110.00
3-K Kiddie Run & 5-K Fun Run (Students) P 80.00

*plus one (1) MILO® 300g empty pack

*P10 from the registration fee will be donated to the “HELP GIVE SHOES” advocacy.

NOTE: REGISTRATION IS ON A FIRST-COME FIRST-SERVED BASIS. PARTICIPANTS SHOULD WEAR THEIR MILO® MARATHON SINGLETS & RACE NUMBERS DURING THE RACE OR THEY WILL NOT BE ALLOWED TO RUN.

3. Participants must be 18 years and above on the race day to participate in the Full Marathon (42.195-K) and Half Marathon (21-K). Each will have to secure an official ‘Fit-To-Run’ medical certificate signed by a licensed physician within 2 months before race day.
4. Participants must be 16 years and above on the race day to participate in the 10-K race.
5. Participants must be 7 years and above on the race day to participate in the 5-K Fun Run.
6. Participants must be 7 to 12 years old on race day to participate in the 3-K Kiddie Run. They are required to have their entry forms signed by a parent/guardian and must submit a photocopy of their NSO birth certificate or current school ID.
7. Participants below the age of 18 must seek their parental/guardian consent and fill up the entry form where the parent/guardian is required to sign.
8. Schedule of races is as follows:

Race City Date for 2015
1 Dagupan: Jun 28
2 Baguio: Jul 5
3 Tarlac: Jul 12
4 Bataan: Jul 19
5 Metro Manila: Jul 26
6 Calapan: Aug 2
7 Lipa: Aug 9
8 Naga: Aug 16
9 Lucena: Aug 30
10 Iloilo: Sep 20
11 Bacolod: Sep 27
12 Tagbilaran: Oct 4
13 Cebu: Oct 11
14 Gen. Santos: Oct 18
15 Davao: Nov 8
16 Butuan: Nov 15
17 Cagayan De Oro: Nov 22
18 Angeles: Dec 6

L-R: Robbie De Vera, MILO Sports Executive, Coach Rio De la Cruz, National MILO Marathon Race Organizer, Mary Joy Tabal, 2013-14 MILO Marathon Female Champion, Sherilla Bayona, Business Executive Manager, Beverages Unit, Nestle Philippines, Atty. Tonisito Umali, Assistant Secretary of DepEd, Andrew Neri, MILO Sports Marketing Manager

9. Only local participants (Filipinos and foreigners with working visa) can join and win in the 42.195-K and 21-K elimination races. Overseas participants may join and compete in the 42.195-K and 21-K National Finals for as long as they fulfill the requirements (To qualify, overseas runners must provide proof of finish in any AIMS/IAAF accredited races dating back at least one (1) year before race day or they may qualify in the Manila elimination race. They must have a finish time within the specified age-bracket and time identified in items 18 (for 21-K) & 19 (for 42.195-K).
10. Start time per category is as follows:

 42K (Manila & Angeles only) 3:00 AM
 21K 4:30 AM
 10K 5:00 AM
 3K 5:30 AM
 5K 5:35 AM
11. Participants may claim their official race packets (containing the race number with timing chip attached, safety pins, and route map) upon complete registration. Race numbers are non-transferable.

Champions to move forward as MILO Marathon welcomes 39th season. The 39th National MILO Marathon King and Queen to compete in 2016 Boston Marathon

Manila, Philippines, 18 June 2015 – The National MILO Marathon, the country’s most prestigious running event, is set to mark its 39th season this year, with the first of 18 regional legs set in Dagupan on June 28. A globally-renowned race event, the MILO Marathon continues to attract not only running enthusiasts and professional athletes, but also runners from all walks of life from across the country and internationally.

The National MILO Marathon expects 230,000 runners to participate this season. Throughout the years, the esteemed race has not only catered to professional athletes but also welcomed aspiring runners in the 3-K and 5-K distances where young aspiring sprinters have emerged as division winners.

Aside from the new race locations in Balanga and Calapan, runners will surely look forward to this year’s National Finals, which will be held in Angeles, Pampanga on December 6. Through these new venues, MILO will provide participants fresh challenges with better race routes which showcase the great running experience that the MILO Marathon is known for. “With these routes, runners will be able to get a chance to enjoy being away from the hustle and bustle of Metro Manila, with less traffic and pollution. We believe that our runners will appreciate this,” said Rio Dela Cruz, MILO Marathon Race Organizer.

2014 MILO Marathon Queen, Mary Joy Tabal

Last year’s winners Rafael Poliquit and Mary Joy Tabal will be looking to defend their coveted National MILO Marathon King and Queen crowns as they go head-to-head with the country’s best this season. In line with MILO’s commitment in supporting the country’s finest athletes in establishing their prowess in the global competitive arena, this year’s National Finals victors will be given a chance to join the 2016 Boston Marathon, one of the six World Marathon Majors, and the world’s oldest annual marathon which ranks as one of the world’s best-known road racing events.

“The Boston Marathon is considered as the Mecca of all races, where the best of the best runners compete. We at MILO believe that our Filipino runners have what it takes to go head-to-head with the world’s finest athletes,” said Andrew Neri, MILO Sports Marketing Manager. “It will surely be a challenging yet fulfilling experience for our 2015 MILO Marathon King and Queen as they represent our country with pride in the Boston Marathon.

During the MILO Marathon launch last June 18 at the Bayview Park Hotel

To further inspire the 42K homegrown runners to push their limits and help champions move forward, local runners who finish amongst the top winners of the open category will also win the prize for the local category corresponding to their respective ranks. Bonus prizes will also be given to the first runner who breaks the 2:15:00 invisible time barrier (Php 100,000), the first male runner who breaks the 2:18:53 men’s course record of 5-time MILO Marathon King Eduardo Buenavista (Php 50,000), and the first female runner who breaks the 2:48:00 women’s course record of back-to-back MILO Marathon Queen Mary Joy Tabal (Php 50,000).

“We want to provide our Filipino runners the motivation and additional level of competition, and support them in their journey as champions,” added Neri. “We at MILO believe that everyone has different reasons for running, but all runners keep moving forward as they tread the way to becoming a champion. We invite everyone to join us in the 39th National MILO Marathon and let their champion story begin.”

The National MILO Marathon is not only a breeding ground for local talents but also a program that empowers children nationwide. For the past 5 years, the National MILO Marathon’s Help Give Shoes advocacy, in partnership with the Department of Education, has inspired 50,000 aspiring athletes to fulfill their dreams by donating brand new pairs of running shoes. Php 10 from every runner’s registration fee will be allotted to the advocacy. MILO will then match the proceeds and work with the Department of Education to select 10,000 deserving public school student beneficiaries for this year.

Following the pilot race in Dagupan (June 28), the elimination legs will resume in Baguio (July 5), Tarlac (July 12), Balanga (July 19), Manila (July 26), Calapan (August 2), Lipa (August 9), Naga (August 16), Lucena (August 30), Iloilo (September 20), Bacolod (September 27), Tagbilaran (October 4), Cebu (October 11), General Santos (October 18), Davao (November 8), Butuan (November 15), and Cagayan De Oro (November 22). The National Finals will be held on December 6 in Angeles, Pampanga.

Ready to rumble on July 26, the Manila elimination race.

Privileged to be sitting beside well-known multisport athlete and long-time friend, Noelle De Guzman aka the Kikay Runner

The 39th National MILO Marathon is made possible by Timex, the Bayview Park Hotel Manila, ASICS and Smart, along with endorsements from the Department of Education, Philippine Sports Commission and the Philippine Olympic Committee.

For more information on MILO Philippines, log on to the official website (http://www.milo.com.ph) or the MILO Philippines Facebook page (https://www.facebook.com/milo.ph). Follow MILO on Twitter (@MiloPH) and Instagram (@MiloPhilippines).

With old and sharp-looking friends from the running world, Jonel Mendoza and Lester Chuayap

PRIZES:

3K Kiddie Run
• Boy’s and Girl’s Divisions:
o Champion: P1,500 + Trophy
o Runner-up: P1,000 + Trophy
o 3rd Place: P500 + Trophy
o 4th Place: P250+Medal
o 5th–10th Place: P150+Medal

5K Fun Run
• Men’s & Women’s Divisions:
o Champion: P2,500 + Trophy
o Runner-up: P1,500 + Trophy
o 3rd Place: P1,000 + Trophy
o 4th Place: P500+Medal
o 5th–10th Place: P250+Medal

10K Run
• Men’s & Women’s Divisions:
o Champion: P5,000 + Trophy
o Runner-up: P3,000 + Trophy
o 3rd Place: P2,000 + Trophy
o 4th Place: P1,000+Medal
o 5th–10th Place: P500+Medal

21K Run (Eliminations)
• Men’s & Women’s Divisions:
o Champion: P10,000 + Trophy
o Runner-up: P6,000 + Trophy
o 3rd Place: P4,000 + Trophy
o 4th Place: P2,000 + Medal
o 5th-10th Place: P1,000 + Medal

21K Run (National Finals)
• Open Category
o Men’s & Women’s Divisions:
 Champion: P15,000 + Trophy
 Runner-up: P12,000 + Trophy
 3rd Place: P10,000 + Trophy

• Local Category
o Men’s & Women’s Divisions:
 Champion: P8,000 + Trophy
 Runner-up: P6,000 + Trophy
 3rd Place: P4,000 + Trophy
 4th Place: P2,000+ Medal
 5th–10th Place: P1,000+ Medal

Note: All 21-K finishers within the cut-off time will receive a medal and loot bag.

42.195K Metro Manila Elimination Race

• Men’s & Women’s Divisions:
o Champion: P50,000 + Trophy
o Runner-up: P30,000 + Trophy
o 3rd Place: P20,000 + Trophy
o 4th Place: P10,000+ Medal
o 5th–10th Place: P5,000+Medal

42.195K National Finals

• Open Category
o Men’s & Women’s Divisions:
 Champion: P300,000 + Trophy
 Runner-up: P250,000 + Trophy
 3rd Place: P200,000 + Trophy

• Local Category
o Men’s & Women’s Divisions:
 Champion: P150,000 + Trophy 4th Place: P30,000+Medal
 Runner-up: P100,000 + Trophy 5th–10th Place: P10,000+Medal
 3rd Place: P75,000 + Trophy

Additional Notes: Fastest Filipino 42.195K winners (male & female) will be dubbed as the 2015 MILO® Marathon King and Queen respectively and will be given the opportunity to compete in an international race outside the country. All expenses will be shouldered by MILO.

All 42.195-K finishers within the cut-off time will receive a medal, a loot bag, and an exclusive finisher’s shirt.

Bonus for Local Runners: If local runners amongst the top winners of the open category, they will also win the prize for the local category corresponding to their respective ranks.

P100,000 bonus for the first runner who breaks the 2:15:00 invisible time barrier.
P50,000 bonus for the first runner who breaks the 2:18:53 men’s course record of Eduardo Buenavista.
P50,000 bonus for the first female runner who breaks the 2:48:00 women’s course record of Mary Joy Tabal.

Finishers in all categories within the cut-off time will receive a certificate of finish.

Winners must be physically present to receive their awards during the awarding ceremony. Uncollected prizes will be donated to the “HELP GIVE SHOES ADVOCACY” or disposed at the discretion of the race organizer.

Results will be uploaded two (2) days after each race.