Within only the first 3 years since its introduction, the Saucony KINVARA series has been an overwhelming success in the world of minimalist running shoes winning various industry awards for their innovations, new technologies and favorite sports shoes in the running world.
Similar to the popularity of Saucony’s once revered old model, the JAZZ, the KINVARA has been well received, not only from the minimalist shoe enthusiasts but also to the majority of runners seeking a well-balanced, all-purpose running shoe. The Kinvara and the Kinvara-2 have accumulated a long list of following and it has maintained its fine performance and dependability.
Now comes its 3rd iteration, the KINVARA-3 which is now made available in the Philippines.
I was able to attend this shoes’ launching a few days ago and from the looks and feel of it, having tested it for a few strides at the Riovana Store, i think many are going to love its fit, looks and responsiveness.
I’m really tempted to get a pair but while still contemplating to do so, here’s a short write-up of the shoe taken during its launching:
Saucony launches the award winning KINVARA – 3
Industry’s Most Highly Anticipated Shoe of the Season is now in the Philippines
Today, Saucony unveils the all-new Kinvara 3, the industry’s most highly anticipated shoe of the season and the third update to the brand’s award-winning natural motion running shoe. Saucony continues to inspire runners to find their personal “strong” through running with the much-anticipated arrival of Kinvara 3. The all-new Kinvara 3 is the third edition of the iconic Kinvara, a minimalist shoe that is renowned for being lightweight and highly responsive.
“Of all the shoes released by Saucony, runners and retailers are especially excited by the new Kinvara 3,” said Chris Lindner, chief marketing officer for Saucony. “The Kinvara was among the first natural motion running shoes available in the marketplace and positioned Saucony as an industry leader in the category. The Kinvara 3, an even better technical running shoe than its predecessors, delivers more than a great shoe: It inspires an incredible running experience. People just can’t wait to get it on and go.”
Saucony is a top name in running, an authentic performance footwear brand. Throughout the years, Saucony has become legendary with its trailblazing innovations and cutting-edge technological expertise, including pioneering the minimalist shoe category – the buzz in the running community today.
Kinvara 3: So Much Technology, So Little Shoe
The next-generation Kinvara, weighing only 7.7 ounces (based on a men’s size 9), is a performance training shoe with a 4mm heel-to-toe offset that positions the runner’s foot during impact in a way that creates a greater range of motion than traditional running shoes (with a 12mm heel-to-toe offset) for the Gastrocnemius-Soleus-Achilles tendon system, allowing for a more powerful running stride.
Saucony has taken the Kinvara 3 to a whole new level with a precision engineered upper that is lighter and more flexible thanks to FlexFilm™ technology, a lightweight, highly dynamic flexible film affixed onto the breathable mesh upper that secures and stabilizes the foot throughout the gait cycle. Memory Foam heel pods in the collar ensure an ultra-secure ride.
Saucony’s high abrasion EVA exposed foam midsole allows for lightweight protection underfoot, while maximizing rebound and flexibility. After studying wear patterns on thousands of test shoes, Saucony adjusted the outsole design on the new Kinvara 3 to increase durability and promote an even smoother transition.
XT-900 carbon rubber pods were strategically placed on parts of the Kinvara 3’s outsole for enhanced durability without adding weight. The reengineered outsole includes a beveled heel to better facilitate a natural rolling movement from heel to toe.
About the Award-Winning Kinvara
The Saucony Kinvara, launched in early 2010, has been recognized with numerous industry awards including:
“Best Debut” (Runner’s World magazine, Summer 2010);
“Gear of the Year” (Outside magazine, Fall/Winter 2010);
“Best Shoe in the Performance Category” (The Running Network, Fall 2010);
“Best Debut” (Endurance Sports Media Group, Fall 2010);
“Best Buy”- Kinvara 2 (Runner’s World Awards 2011);
“Best Update”- Kinvara 3 (Runner’s World UK 2012), among others.
The Kinvara 3 is available in specialty run retailers and major department stores nationwide. It retails at about P4, 590.00.
For more information, go to http://www.facebook.com/SauconyPhilippines or follow SauconyPH on Twitter.